Jim Hall, PhD
Todd Stoneman, Esq.
Betty and George Luce
President, VISUAL FARMS
While at Deere & Co.,
Chief Spatial Technologies
VFARMS (US Patent #799754) is the only system of its kind for comprehensive and rapid descriptions of every American farm - accounting for 2.3 million farmers, 2.2 million farms with 50 million farm fields of which 38 million are growing crops nationwide in a given year.
The program provides a rich background of information about each farm's production history - landscapes, size, crop types, and farm structure, - its history of yields, risks and successes and more.
When used with the AgriClimate System, the synthesis of a farm's history and current growing conditions provide a highly accurate basis for a farmer's decision-making strategies. VFARMS offers independent and unbiased information with a consistent, nationwide framework for benchmarks. It allows farmers to control sharing of any new information they provide.
VF Seed Performer is an important reinvention of an older hybrid performance matching tool - proven to increase profitability and developed by JHTech. Driven by the upgraded Agri-climate system, VF Seed Performer is used in Farm4cast for corn and soybeans and is being re-engineered for wheat and specialty crops to match millions of seed performance traits to a farm's growing conditions.
Early results from hybrid performance assessments used with Farm4cast in 2011 in Central Illinois estimated an increased average profitability of 25-30% over average net farm income for a corn operation. VF seed performer as used in Farm4cast will produce
even better yields, lower costs and increased profits.
Farm 4Cast is a comprehensive profitability tool driven by the Agriclimate System. Integrating information from rainfall and solar radiation, with hybrid seed performance and other climate factors, it provides farmers - on a continual basis - with the most precise estimate available of crop yield potential and harvest dates throughout the growing season.
Farmers are able to leverage this information for the widest possible advanced planning window to develop market strategies – when to sell, when to store, and how much. When used in conjunction with VF Seed Performer, the tools have been estimated to increase profitability for a 1,000 acre corn field in Central Illinois by $70,000, or 25% over the average net farm income of $235,000.
JHTech’s improved AgriClimate System accounts for solar energy and other climate factors critical to plant growth. No other program offers even similar content, scope or level of reliability.
Approximately 100,000 monitoring stations across the country collect data continuously. It is corrected and synthesized by the Agri-climate System more precisely and accurately than any other program currently available - including that of the federal government.
The system drives two profitability tools, VF Seed Performer and Farm4cast and modifies the VFARMS landscapes (growing conditions) during the growing season.
Geoconversations is a national geo-social network for farmers, agribusiness, food manufacturers and consumers. It's a national virtual coffee shop - a platform for communication for the entire food system community.
Farmers can obtain advice from agronomists and share experiences with one another in identical growing environments.
As demand for healthy foods increases, and domestic supplies are variable, restaurants can find ready sources of fresh produce, organic food sources and/or direct markets.
Geoconversations offers the entire food system a geo-focused forum for the exchange of information, technology solutions and ideas.
VF SEED PERFORMER
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